The Story Behind Atle Enberget's Sweet Protections | Episode 45
Welcome back to episode 45 of the Everything Snowboarding and More `snowboarding podcast`! This week, we've got a special appearance from Ice Cube, bringing that classic `rap` energy and representing the `west coast` vibes of `nwa`. Tune in as we dive deep into the world of `action sports podcast` content, brought to you by Kemper Snowboards, who are officially back!
Episode 45 of the Everything Snowboarding, Outdoors & More Podcast – Atle Enberget of Sweet Protections stopped by the Mountain Weekly News office in Jackson to talk about the new Sweet Protections Jackson Hole Mountain Resort Partnership. For 2022/23 Sweet Protections is to become the official helmet and goggle sponsor of Jackson Hole Mountain Resort. Atles gives a great backstory on how the brand started, what’s up with having the names “Sweet” in the brands name, splitboarding in Norway, MIPS Helmet Technology and more.
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⚠️ Safety & Liability:
Backcountry snowboarding and sled skiing involve inherent risks. Always check your local avalanche forecast, carry a beacon, shovel, and probe, and never go alone. This video is for educational and entertainment purposes only.
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