Why Needing Demographics in Market Research is Old Fashion | Emmanuel Probst, Ipsos
My guest today is Emmanuel Probst, author, UCLA professor, and Senior Vice President of Brand Health Tracking at Ipsos. Founded in 1975, Ipsos is one of the largest global market research and a consulting firm with worldwide headquarters in Paris, France.
Prior to joining Ipsos, Emmanuel served as the Vice President of Media and Content Domain at Kantar, as well as in a leadership role at Dynata (formerly ResearchNow) and InMoment.
Find Emmanuel Online:
LinkedIn: www.linkedin.com/in/emmanuelprobst
Twitter: www.twitter.com/emmanuelprobst
Website: www.ipsos.com/en
Find Jamin Online:
Email: [email protected]
LinkedIn: www.linkedin.com/in/jaminbrazil
Twitter: www.twitter.com/jaminbrazil
Find Us Online:
Twitter: www.twitter.com/happymrxp
LinkedIn: www.linkedin.com/company/happymarketresearch
Facebook: www.facebook.com/happymrxp
Website: www.happymr.com
This Episode’s Sponsor:
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