Mobile Experience and Performance Seminar with Google
Traffic is increasingly coming to the mobile devices, and the users' expectations of the mobile experience are higher than ever. Does that present new challenges? Of course, but it also presents new opportunities. We’ll review a number of technologies that can help solve this challenge, and we establish, once and for all, that it’s possible to convert the mobile consumers. And then we'll look at how to get started.
What do you get out of it?
This morning seminar, held by Google and Adapt, will provide you with insight into the following:
Latest mobile numbers and trends
New technologies that can help solve the challenges on the phone
How do you get the users on your mobile to convert?
How do you handle the complex shopping trip across devices?
How do you create realistic, useful and relevant KPIs on your mobile
A general guide for optimizing the mobile user experience