How to Find Conversion Rate in Google Analytics 4
For some reason, Google's new analytics platform, Google Analytics 4 (GA4) does not currently have conversion rate reporting built into its standard reports.Why? It's baffling, indeed. But, recently Google has made conversion rates available in GA4's Explore reporting. We take a look at how you can include both user conversion rate and session conversion rate in your reporting.
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Sections
00:00 Intro
01:39 GA4 Explore Reports
01:51 Dimension - Session Default Channel Grouping
02:26 Add Metrics
04:08 Voila! Conversion Rate
04:55 Save Reports and Sharing
GA4 SEO & PPC Reporting:
• GA4 SEO & PPC Reporting
GA versus GA4:
• Google Analytics 4 vs. Google Universal
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