What should be factored into the contribution margin?
"At the end of the day, we all need to be clear about the actual cost of running the business and generating sales, and factor that into the contribution margin, right? But alongside the discussion about margins, it's worth considering that maybe the margins aren't inherently bad—perhaps they're being negatively impacted because someone's taking a kickback." - Adriel Yong, Head of Investments at Ascend Network
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