🔥How To Close More Sales Using a Lead Engagement Scoring System
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One of the newer features in HighLevel allows us to create a lead engagement scoring system that can trigger specific workflows and automations depending on how much a lead has engage with your content.
For example, if a lead continues to open and click on the links within your emails, that is a much more engaged and hotter lead than someone who isn't opening your emails.
That is very good information to have so you can create custom follow-up sequences for those specific leads.
You could notify a member of your sales team about a lead that has engaged with a significant portion of your content so they can reach out to them.
I don't know about you, but I think that's pretty darn powerful.
And HighLevel makes it extremely easy to put this lead engagement scoring system and automations together.
Hope it helps!
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