In this video, I break down the essential numbers for brands: COGS, affiliate commissions, standard vs. shop ads rates, and real profitability scenarios.
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You’ll learn:
💎 Differences between standard and shop ads commissions
💎 How to calculate margins with COGS, fees, and ads
💎 Strategies for optimizing affiliate payouts and growth
📖 Timestamps:
[0:00] Introduction
[1:04] Standard commission for organic sales
[2:52] Shop ads commission explained
[4:06] Addressing common creator concerns
[6:35] Real GMV examples from videos
[8:02] Breaking down profit margins
[11:07] Ads with standard 20% commission
[13:08] Shop ads at 5% commission structure
[14:20] CPO variability and impacts
[16:01] AOV effects on profitability
[17:23] Real business costs overview
[20:25] Conclusion