Why Your Content Needs a Focus

Опубликовано: 05 Июль 2026
на канале: Learn Science Marketing
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Picking a topic for your content is harder than it sounds. New creators either choose an area that is already oversaturated and get lost in the noise, or they jump between subjects, leading to chaotic content that lacks direction. Mistakes like these are fixable, but you need to have the right strategy.

This article will explain why picking a topic is essential for the success of your content,

Learn more:

https://jesse-harris.ca/2022/04/12/ho...

#Science #Marketing #Writing

Website: https://jesse-harris.ca/

Writing and Marketing for Scientists
People working in science, technology, engineering, and math (STEM) are not taught writing or communication. These “soft” skills are essential for sharing your research and advancing in your career. This channel provides resources for people in STEM to sharpen their writing and marketing skills to help communicate their science and be successful.

About Jesse
I live in Ontario, Canada with my son and wife. I have a Master’s degrees in Chemistry and in Chemical Engineering. I spend most of my time drinking coffee and creating content. I work at ACD/Labs as a Marketing Communications Specialist. My job involves creating content such as blogs, case studies, podcasts, and videos. My focus is promoting Luminata, a CMC decision support tool. I’ve been freelance writing and blogging for about 6 years.

Contact me:
Email: [email protected]
LinkedIn:   / jesse-ji-harris