How To Design Converting Ecommerce Newsletter Using Mailerlite | Step By Step Tutorial

Опубликовано: 27 Март 2026
на канале: Albena Design | Graphic Design for E-commerce
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✉️ Are you tired of sending e-commerce newsletters that don't convert? Want to learn how to design engaging emails that drive sales for your e-commerce business? Look no further!

✒️ In this tutorial, I will guide you step-by-step through the process of designing a newsletter using MailerLite that will leave your customers eager to click "Buy Now". We’ll cover everything you need to know to create a successful e-commerce newsletter.

✅ Starting with the key principles of newsletter design, we will explore how to create a custom template that's tailored to your brand. I'll show you how to craft high-quality content that resonates with your audience and drives traffic to your online store. Additionally, I'll demonstrate how to personalize your email and preview it before sending it out, ensuring maximum impact.

🐶 Throughout the tutorial, I’ll use Bark Style, a fictional brand, as an example. You'll be able to follow along with me as I design a newsletter that's sure to convert, leaving your customers eagerly anticipating your next promotion.

🔥 By the end of this video, you'll have the skills and knowledge needed to create effective e-commerce newsletters that generate sales for your business.
Get FREE graphic design & e-commerce resources here: https://albena.design/resources/

00:00 - Intro
00:40 - Newsletter Design Tip 1: Branding
01:05 - Newsletter Design Tip 2: Layout
01:17 - Newsletter Design Tip 3: Mobile
01:35 - Newsletter Design Tip 4: Personalization
02:03 - Set up a MailerLite Account
02:45 - How to Find Newsletter Design Inspiration?
04:00 - Create a Newsletter Campaign in MailerLite
05:36 - The Main Email Design Tools in MailerLite
06:36 - Creating The Basic Structure of the Email
09:10 - Designing The E-commerce Newsletter
10:41 - Tips for Creating Engaging Content for the Newsletter - Banners, Copy, CTA
11:13 - Designing & Uploading a Banner
13:34 - Edit Countdown
14:08 - Adding the Copy - Heading, Description, CTA
15:34 - Add E-commerce Products to the Newsletter
17:57 - Add Benefits/ Features
19:33 - Add Social Media Links
20:06 - Bonus Tip 1: Add a Voucher Section
21:17 - Bonus Tip 2: Create a Simple Background Divider Using Adobe Illustrator
23:42 - Preview & Test Your Newsletter in MailerLite
24:17 - Send & Analyse The Results of Your Campaign
24:47 - Conclusion
25:47 - FREE Design Resources

How to connect MailerLite to Shopify: https://www.mailerlite.com/help/how-t...
How to connect MailerLite to Woocommerce: https://www.mailerlite.com/help/how-t...
How to get approved on MailerLite easily: https://www.mailerlite.com/help/how-t...

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