Launching a clothing company is one thing. Launching streetwear that is hyper focused on the esports and gaming community is another. John catches up with Nate Eckman, Co-Founder of ULT, and talks about the opportunities in enhancing connection, authenticity, and brand integrity within the gaming ecosystem. Apparel is not simply a product, but a reflection of shared ideas, developing cultures, and playing with different mediums for individuality.
Oh, and nachos are dope.
For more info:
ULT : https://ultesports.com/
Twitter: www.Twitter.com/UltEsports
To follow John on Twitter: / j0hndavids0n
The DLC Drop Podcast is part of the Esports Futuri Network. To hear more of our podcasts, visit: www.EsportsFPN.com