How to Position Your Products for Sale Using Your Content
I’ve been talking to business owners about their content marketing activities & how they’re creating content, the general frustration is they’re not getting the results they want.
I usually respond with two questions:
What are you selling?
How are you positioning for the sale?
If you’re going to use content as a form of marketing for your business, you MUST position your product in the mind of your intended customer so it stands apart from the rest and solves a problem.
In this video I'm breaking down the levels of planning your content in a way that positions your product for sale.
You could have a plan to follow that provides the content you need to create to position your product for sale, get it here -- https://www.moniekjames.com/strategic...