Getting to Hell Yes! LinkedIn Live with David Shaw
🚀 Getting to Hell Yes! in Selling: Lessons from David Shaw
Sales isn’t about pressure—it’s about guiding buyers to a solution that makes their lives easier.
🔹 Meet David Shaw, President & COO of Lively, whose journey from Best Buy to PropTech leadership has reshaped how multifamily communities engage with residents.
💡 Why do great solutions still face resistance?
🏢 Fear of Change – “Another platform? More training?”
💭 Market Confusion – Too many options, not enough clarity.
⏳ Lack of Urgency – Resident experience seems secondary—until turnover spikes.
David and his team crack the code by focusing on:
✔️ Connecting – Building real relationships, not just selling.
✔️ Discovering – Asking the right questions to help clients see their own pain points.
✔️ Responding – Tailored solutions that solve real problems.
📈 The result? A seamless resident experience that boosts retention and NOI—because keeping a resident is more profitable than finding a new one.
🎧 Listen to the full conversation on the Getting to Hell Yes! podcast:
🔗 Apple | Spotify
Are you guiding your customers toward ‘Hell Yes!’ moments? Let’s talk in the comments! ⬇️
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