Lidar-based people measurement can provide detailed, no-PII measurement of the traffic and engagement of your distributed displays, experiences and store-within-s-store concepts. Without any wiring or impact on local IT. It's a fully distributed solution, embedded invisibly in the display. And not only does it provide world-class analytics, it can be used to drive display personalization and customization including lighting and sound control, and behavior-based personalization of digital displays.