Introduction to Data Views in Salesforce Marketing Cloud
Cameron Robert explains what Data Views are in Salesforce Marketing Cloud.
Data Views are a way to access engagement data - such as Sends, Opens and Clicks - stored in Marketing Cloud. Cameron also shows how these Data Views are related with a useful Database Design document.
🌐 Cam's Data Views Diagram: https://dbdiagram.io/d/5ff259ed80d742...
▶️ Measures in SQL using Data Views: • Using Data Views to recreate Measures in S...
Key Moments:
Introduction (0:00)
What is a Data View in Salesforce Marketing Cloud (0:23)
What Data is captured in the Data Views (1:10)
Marketing Cloud Data View Relationship (2:41)
Summary (7:10)
Salesforce Documentation:
• Data Views: https://help.salesforce.com/s/article...
Trailhead Links:
• Query Data with SQL: https://trailhead.salesforce.com/en/c...
Community Resources:
• Data Views by Mateusz Dabrowski: https://mateuszdabrowski.pl/docs/conf...
• Data Views by Zuzanna Jarczynska: https://sfmarketing.cloud/2019/08/22/...
Contact:
/ camrobert
https://www.cameronrobert.com.au/
/ auscamrobert
Music: https://www.bensound.com