Future of B2B Sales
When the pandemic hit the world went online. Business, board, and staff meetings, chats with friends, exercise sessions—anything that was previously done in person was forced into a virtual space.
Sales were no exception. The B2B sales landscape changed drastically. The remote sales environment presented new challenges,
Customers have become savvier and are spending more time doing their own research
Sales have increasingly become digital and operating models are more hybrid
The decision-makers have increased, which makes it difficult to build relevance and consensus
The “great attrition” having a detrimental effect on talent
The current recessionary environment only adds to the urgent need for change
All these changes created a sense of urgency among the sellers.
xiQ, Inc. has created a platform from the ground up, specifically designed to address these concerns.
Our platform provides:
1. AI-based Personality Insights to help sellers understand their Buyers
2. Buyer Relationship Management to manage the buying group (doers, coaches, blockers)
3. Real-time sales alerts to establish buyers as Subject Matter Experts and drive social selling
4. AI-generated content for thought leadership and hyper-personalization
5. Measuring and rewarding sales readiness to drive platform adoption
6. One platform that supports the end-to-end Customer Engagement Lifecycle