IS LUCID MAKING A BIG MISTAKE?! $LCID
Lucid Motors one of the pure EV players is making a big mistake in my opinion. Should its focus be on scaling to a high volume auto maker or should It build its organization around being a low volume ultra luxury player? Think the Bentley of EVs...
In this video I break down why LUCID is trying to be both and has dug itself into a hole that may be to deep to get out of...
I hope the company makes it and am rooting for them but I think they made the wrong strategic path when building out its operation.
What do you think? Let me know in the comments below...