Yellow Pages Group’s Digital Transformation - Paul Ryan
Yellow Pages Group, a leading digital media and marketing solutions company in Canada, is transforming into a digital media powerhouse. Key to this is a complete revamping of the technology platforms, software development processes, people, and culture to a more agile organization. This involves building of new platforms, including Solr-based search engine, content and asset management, content distribution and tracking, SOA built on an ESB deployment, Master Data Management, and mobile applications for consumers and advertisers.
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