STC 2024: Chukka Caribbean Adventures — 40 years of partnerships built from the ground up.
Marc Melville, CEO of Chukka Caribbean Adventures, brings four decades of on-the-ground partnership experience to the Caribbean Tourism Organization's Sustainable Tourism Conference 2024 in Grenada. His message is straightforward — long before community tourism and sustainability became industry buzzwords, Chukka was doing it out of necessity. Hire local, buy local, ensure community buy-in.
Operating across six Caribbean countries and now expanding into the US Virgin Islands with 15 vessels in St. Thomas, Chukka's growth has always been built on local knowledge and genuine partnerships — with governments, landowners, and rural communities who hold the natural assets that make the Caribbean's best experiences possible. With cruise and resort tourism both trending positively and demand for cultural, culinary, and nature experiences at an all-time high, the outlook for the attractions sector is strong.
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