Christopher Lee, Executive Recruiter and Consultant at BIPOC Executive Search Inc., brings a people-centred lens to the Caribbean Tourism Organization's Sustainable Tourism Conference 2024 in Grenada.
His argument is straightforward — the magic of Caribbean tourism happens when people connect authentically with people. Tapping into the region's extraordinary cultural diversity, its complex colonial history, and its resilience on the other side of that history is not just a social imperative, it is a competitive advantage that opens new markets and creates experiences that make visitors want to return. Inclusive organizations, he argues, build better cultures, attract transformational talent, and ultimately deliver better tourism products.
CTO TV is the official channel of the Caribbean Tourism Organization, the region's leading intergovernmental tourism body representing 25 member countries.
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