If you’re a merchant, issuer, or consumer, you might agree that one of the most confusing terms that you may have come across is “friendly fraud.” Just by looking at how both of these words are paired together can already raise a lot of eyebrows. A merchant can encounter friendly fraud and say that it’s not a positive experience at all. Getting chargebacks from transactions that you think were legitimate can be frustrating as it will not only affect your income but your business as a whole.
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