In this podcast episode, Sean Cannell discusses the future of shorts on YouTube and how it presents a huge opportunity for creators. With half of the top 50 channels in any given month being shorts channels, YouTube has finally segmented content between regular videos, live streams, and shorts. Sean believes that the upcoming monetization options for shorts in February 2023 will be a game changer that could even pull talent from other platforms. He's excited about the future and thinks that vertical video is the biggest opportunity right now. In fact, he's investing heavily in TikTok and Facebook reels, which have been exploding for him. He also shares his experience of Facebook organic reach over the last ten years, revealing that his best days have been in the last six months.
If you're a creator looking to maximize your content and reach a wider audience, this podcast episode is for you. Sean's insights and expertise will help you understand the potential of shorts and how to capitalize on it. With his advice, you'll be able to create compelling vertical video content that resonates with your audience and drives engagement. Don't miss out on this opportunity to learn from one of the leading authorities on YouTube strategy and stay ahead of the game. Tune in now and start growing your channel!