Veganism as a post-modern issue
Veganism is a very postmodern and contemporary issue. Through these scenarios shown, you can notice many different consumer types and attitudes towards veganism which reflects the postmodern world we live in today. Each individual has their own experiences through life which are fragmented and makes up their identity. This is what makes each of us different. Veganism reflects this through what people think of it and how they consume this issue.
Veganism demographic stats highlights the increasing trend of veganism and how does it affects globally. For instance, vegans accounts for 31% of the total population of india taken from a study conducted in 2019. Whereas, In 2014 1% OF the UK population were vegans However, In 2018, we have seen a substantial growth of 7% of people who switched their lifestyle to veganism. Followed by the United States consisting of 5% and Russia 4%.