07 - Creating Offline Deals - "Avoid positioning yourself as a cheap service."
A lot of people will tell you to give away free stuff and free gifts to prospective clients. But the question is, how do you avoid positioning yourself as a cheap service? Unfortunately, there is a fine line between giving away free stuff to the point where you lower the perceived value of your service. I made the mistakes so that you don't have to.
I positioned myself as a cheap service for a company, to the point where he thought he was doing me a favor by paying me $15 per hour. Often this can happen when people see your free services as a sign of desperation. However, there is a fine line. In this video you will learn how to avoid this.