3Cs of Content Writing: SEO Optimized Content Writing
Content writing is the process of researching, planning, writing, and editing web content for marketing purposes. It can be a blog post, video script, social media post, or anything else that gets published online.
Content type, content format, and content angle are the so-called “3 C's of search intent” that you can use to figure out the search intent and optimize your content accordingly.
To identify search intent, look at the top-ranking results on Google and identify the three Cs of search intent:
•Content type – What is the dominating type of content? Is it a blog post, product page, video, or something else?
•Content format – Some common formats include how-to guides, list posts, reviews, comparisons, etc.
•Content angle – The unique selling point of the top-ranking points, e.g., “best,” “cheapest,” “for beginners,” etc. Provides insight into what searchers value in a particular search.
#contentwriting #content #Blogging #seooptemisecontent