To use variables, follow the two steps:
1. Create a measure and add the variables, by writing VAR var_name = [Valid DAX formula]
2. Return the calculation for the set variable by writing RETURN [Another DAX formula with the variable used as part of the calculation.
Download sample file: https://bit.ly/31lsjQ8
The DAX formula used in the video example:
Profit in Russia =
VAR TotalSalesRussia = CALCULATE(
SUMX( Sales, Sales[UnitPrice] * Sales[SalesQuantity] ), Geography[RegionCountryName] = "Russia")
VAR TotalCostRussia = CALCULATE(
SUMX( sales, Sales[UnitCost] * Sales[SalesQuantity]), Geography[RegionCountryName] = "Russia")
RETURN
TotalSalesRussia - TotalCostRussia
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