The time for Digital Transformation is now

Опубликовано: 03 Март 2026
на канале: MinervaPLM
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Digital transformation isn’t a one-and-done project. Change is constant and the rate of change your business is experiencing is only accelerating. Therefore, whatever you’re transforming must be done as part of a larger, more holistic vision—a constantly changing, multi-year roadmap that your executive team continuously revisits and modifies. In other words, it’s a strategy that never ends.

In this interview with Jennifer Moore, Mark Reisig, director of product marketing at Aras, talks about why successful transformation is a collective challenge and why now is the perfect timing for digital transformation.

Bookmarks
01:02 min – Why Digital Twin & Digital Thread are taking off now?
02:03 min – Mark’s Digital Twin definition
05:29 min – What is the controversy of using Digital Twin and CAD drawings?
09:50 min – How Digital Twin is going beyond CAD?
13:52 min – What is the connection between Digital Thread and the requirements?
19:24 min – What is the biggest challenge for the Digital Twin & the Digital Thread?
25:28 min – How can we work together to solve the data interuptability challenge?
28:36 min – Final thought by Mark


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