The Strategy Alternative Matrix (SAM) with Peter Compo

Опубликовано: 03 Июнь 2026
на канале: The Innovation Show with Aidan McCullen
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In this episode, we delve into the emergent approach to strategy with Peter Compo, discussing how truth and perception impact strategy, the importance of flexibility in decision-making, and the necessity of internalizing models and frameworks. We explore the role of consensus, the SAM (Strategy Alternative Matrix), and the balance between creativity and structured strategy. Peter also emphasizes the need for gradual and thoughtful change in organizations, comparing it to the natural bend of a river and the disciplined approach in sports. The conversation underscores the value of slow, deliberate work in achieving sustainable innovation and effective change management.

00:00 Introduction and Welcome
00:24 The Nature of Truth and Strategy
04:15 Mindfulness and Decision Making
06:32 Lego and Strategy: A Creative Analogy
10:21 Adaptive Strategy and Innovation
19:31 The Strategy Alternative Matrix (SAM)
27:36 The Role of AI in Strategy Development
36:40 The Pain of Real Change
55:39 Conclusion and Final Thoughts

38:14 Next Episode Preview

Link to the book: https://amzn.to/4etBkty

Link to Peter’s website: https://emergentapproach.com

Link to Peter’s Music:    / @petercompomusic  

Link to Aidan McCullen for Keynotes, workshops and event MC.
https://theinnovationshow.io

Find us on Substack for Shownotes and competitions:
https://thethursdaythought.substack.com

strategy podcast, Strategy Alternative Matrix (SAM), strategy, innovation, emergent approach, Peter Compo, Aidan McCullen, leadership, change management, creativity, mindfulness, decision making, AI in strategy, teamwork, lego analogy, business models, fitness criteria, adaptability, music composition strategy, Michael Raynor, Michael Beer