Online Marketing Research: Online Gambling Gamers and Millennials
The majority of Millennials gamble in casinos and on their mobile devices nearly half also gamble for real money one online casinos. Understanding and tapping into the types of non-gambling games Millennials enjoy will be the key for casinos and casino game creators to attract Millennials to play online for real money. The Halo Group explores the types of games Millennials enjoy and offers suggestions on how to convert them into online gambling for actual money.
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