Customer Experience and the Next Wave of Enterprise Communications
Consumers have made it clear: A great experience matters more than price. According to Gartner, 89 percent of companies are competing on the basis of customer experience, and many experts predict that in the coming years, brands will be competing almost solely on how clients interact with products and services.
In a Channel Partners Conference & Expo keynote, April 19, 2018, 8x8 Chairman and CTO Bryan Martin described the role of communications technology in providing a powerful experience and how enterprises, with help from their channel partners, can build a robust employee culture that drives amazing customer encounters at every touch point.