Client churn is something that every agency struggles with, and with the cost associated with client acquisition, this is a completely understandable concern.
In this video, I’ve put together and explained some proven client retention methods for agencies that you can use to improve your client retention, and decrease churn overall.
Retention formulas: https://spp.co/blog/client-retention/
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Chapters:
0:00 - Effects of Client Churn.
0:29 - What is Client Retention?
0:43 - How to Retain Clients?
0:53 - Why is Client Retention Important?
1:13 - Benefits of Higher Client Retention.
1:43 - How to Measure Client Retention?
2:21 - What's a Good Retention Rate?
2:33 - Three Tools To Calculate Retention.
3:33 - Huge Subscription Mistake to Avoid.
4:03 - Real Life Examples of Things to do to Reduce Retention.