Tracking Email Traffic In Google Analytics 4
In this video, we're going to explain how you can track email traffic to your website in Google Analytics 4...and it's easier than you think!
🔍💡 Learn 10 surprising (and actually helpful) things that you probably didn’t know GA4 could do and stop stumbling through your data!👇
https://ddu.ai/GA4-YT
Here's the UTM building mentioned in the video:
https://ga-dev-tools.google/campaign-...
Chapters:
00:00 Intro
00:13 Using Debug View To Understand UTM Tracking
02:53 Using the Traffic Acquisition Report To Track Email Traffic
03:54 Using Filters To Track Email Traffic
04:20 Creating Custom Email Traffic Reports
05:57 Conclusion