Noise Vs Boat | How NOISE Built a 4000 Crore Rs Wearable Brand | Sangam Jain
Noise Vs Boat | How NOISE Built a 4000 Crore Rs Wearable Brand | Sangam Jain
In this video Sangam Jain dives deep into how Noise, emerged as the third-largest smartwatch manufacturer globally in 2023, trailing only Apple and Samsung, despite being established just seven years prior. This achievement is particularly noteworthy given that Noise began as a bootstrapped venture. Founded by two cousins from Bikaner, Rajasthan, Gaurav Khatri and Amit Khatri, Noise initially operated in the phone cover market before transitioning to smart wearables.
OUTLINE:
00:00:00 - The Rise of Noise
00:01:05 - Product Innovation Noise & Boat
00:02:38 - Marketing Strategies of Noise & Boat
00:04:11 - Growth Trajectories Compared
00:05:37 - Consumer Choice - NOISE or Boat?
00:06:38 - Conclusion and Call to Action
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#noise #boat #wearabledevices #sharktankindia #amangupta
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