Marketing for Success the US
Companies often venture beyond their own borders to expand their customer base and access knowledge and other resources to allow their business to be competitive and grow. This workshop looks at market entry strategies and how to successfully develop new customers and successful partnerships across borders.
After this workshop you should know:
• The importance of field research to gather the 'voice of the customer' in informing market product/solution fit
• Key insights for branding and market positioning
• The role of channels in distributing products
This is workshop 2 of 6 for our US-Russia Impact Bridge series please join our Facebook Group for upcoming events!
Sign up at: https://www.eventbrite.com/e/marketin...