Plenary Session and Discussion with Javier González Pagliere Llauro
"What Digital Content and Media Do Students Consume at the Faculty of Communication Sciences at the UAI"
Javier González Pagliere Llauro holds a Bachelor's Degree in Public Relations from the Universidad Argentina de la Empresa (UADE), a Master's Degree in Institutional Communication from the University of Business and Social Sciences (UCES) and a Master's Degree in Agribusiness and Food (FAUBA) and a Postgraduate Degree in Public Opinion and Political Communication at the Latin American Faculty of Social Sciences (FLACSO). Javier also studied the Postgraduate Statistical and Big Data Techniques applied to the Study of Public Opinion and Electoral Behavior at the Latin American Faculty of Social Sciences (FLACSO) and the Executive Program focused on Language and Political Discourse at the Austral University. In addition, he completed the Extension Course Social Networks and Digital Narratives - Communication Strategies and Content management at the Latin American Faculty of Social Sciences (FLACSO) and the Executive Program in Relationship Marketing & CRM at the Buenos Aires Technological Institute (ITBA). He continued his training in social media and digital marketing at Google Ads & Analytics Academy, HubSpot Academy and SEMrush Academy. The Teaching Incentive Program awarded him a Scholarship for being one of the top-rated teachers at the University and at the Faculty of Communication on 4 occasions (2018, 2020, 2021 and 2022), and he is studying a Higher Diploma in the Distance Learning Pedagogical Option at the University of El Salvador (USAL) virtually and free of charge for teachers of this academic faculty. At the same time, he works at several private universities such as: Inter-American Open University (UAI), Universidad Argentina de la Empresa (UADE), Universidad del Salvador (USAL), Universidad de Ciencias Empresariales y Sociales (UCES), Universidad Católica de la Plata (UCALP), Jala University (California, USA).UU), and at the South American Institute for the Teaching of Communication (ISEC). He also worked as a professor at ADEN University (Panama Campus), at the Universidad Empresarial Siglo 21 (UES21) and at Teclab (e-learning platform). For more than 26 years he has been working as a consultant in Corporate Communication, Issues and Reputation Management, Crisis Management, Public Opinion, Public Affairs and Relations with the media and opinion leaders. He held different positions in Public Relations consultancies, local and foreign, and in advertising agencies such as Alurralde, Jasper & Asociados, Silvia Mercado y Asociados, Bluecom PR + Brand, Axon Marketing Communication, Newlink Argentina, Porter Novelli (Argentina and Peru, in both cases in specific projects externally) and Llorente & Cuenca (in Argentina as General Director with projects in Brazil, Chile, Mexico and Peru and in Peru as Corporate Regional Director for Andean Region & LatAm). He is currently the Senior Director of PR & Branding.