Marketing Strategy - What do you want?
Any time you are looking to build a marketing strategy...you have to start with knowing what you want.
90% of the time, contractors tell me they want more leads. I always say ok, how many more? No one can ever answer my question.
Be specific...how many more leads do yo need? Is it more leads or better quality of leads? Is there a sales problem?
This is how we start the process of building a solid foundation for your marketing