I went back to the Eldorado store. Has anything changed? Let's take a look.
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• СРОЧНО! Магазин ЭЛЬДОРАДО: почти все тесто...
FROM A PREVIOUS VIDEO:
Friends! I'm all for tech stores growing and expanding. Not for them to close... At the Eldorado store in Mikhaylovka, Volgograd Oblast, almost all phones available to customers are password-protected. Who did this? Why was this done? If we imagine that the salespeople did this (so that customers would call them, enter the password, and then sell them the information in the hopes of selling the phone), then this kind of "marketing" doesn't work. That's what they did at Svyaznoy, for example, which no longer exists. If a customer wants it, they'll come to them. So, forcing a conversation with a sales associate is pointless. Moreover, there are many stores besides Eldorado, the competition is fierce, and people simply go elsewhere. I LIKE Eldorado and want to help maintain its presence in my city. That's why I made this video. And if we imagine a customer setting passwords for all phones in this store, the question arises: why don't the salespeople remove these passwords? It's necessary to remove the obstacle that stands between a potential sale and the customer. And this isn't just an obstacle; it annoys the customer and forces them to leave the store. I hope this situation will soon disappear, and people will be able to freely explore the features of the test smartphones, after all, that's why they're displayed like this, not in a glass display case.
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