Our five-year strategy, 2024-29, sets out how we aim to create happier, healthier and greener lives through cycling
Our vision: happier, healthier and greener lives through cycling.
Our mission: We enable and inspire people from all backgrounds and abilities to experience cycling’s joys and benefits. We speak up for all who cycle to make sure it’s a safe and easy choice for everyone to travel, explore and have fun. Our charity works with diverse partners to maximise our impact.
Our purpose: We improve lives, places and the planet through cycling’s remarkable benefits. We are powered by our heritage and expertise, and the passion of our staff, supporters and volunteers.
cyclinguk.org/strategy