Kristin Gutierrez is an author, speaker, and business strategist who helps companies improve their sales and sales leadership. Kristin has held sales leadership roles in several organizations including the United Language Group, Vistatec, SDL, Lionbridge, and Translations.com. Her books include Be a Better Sales Leader and, Say Yes and Figure It Out: The Perfect Framework for Taking Massive Imperfect Action.
In this episode, Kristin shares her thoughts about sales and sales leadership. She touches on topics that include transitioning from an individual producer role into a leadership position in sales, key traits of successful salespeople, how to lead change in a sales team, the importance of continual learning, and more.
TIMESTAMPS:
00:13 - Introductions
02:10 - Moving from a Sales Role into a Leadership Role
05:00 - Key Traits of Successful Salespeople
06:10 - Differences Between Sales & Sales Leadership
08:00 - Initiating Change on a Sales Team
24:50 - How to Deal with People Who are Underperforming
27:45 - The Importance of Joint Sales Calls
32:50 - The Importance of Good Customer Relations
36:00 - Overcoming Procastination
42:00 - The Importance of a Learning Mindset