Analyzing Marketing Campaigns with pandas
Dataset: https://github.com/jazidesigns/Datase...
This video is related to Marketing Campaigns Analysis using Python
The tasks are done in this video using python programming libraries such as
numpy
pandas
matplotlib
seaborn
datetime
scipy
Methods:
Conversion Rate
Retention Rate
Customer Segmentation
Line Plots
Lift
T-Test
Tasks:
● Analyze retention rates and conversion rates by social media
● Analyze output by graphs and statistics
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#statistics #python #datascience #analysis #market #business #campaign