Exclusive interview with Icelandair
Iceland's biggest airline used to work with an outdated portal to store and manage their digital assets. Their system was slow, inefficient, and not updated regularly. It was difficult for them to find specific assets due to an unhandy search function. But one of their biggest problems was that they were not able to control the usage rights and expiration dates of images.
With Bynder’s Digital Asset Management system, Icelandair is now able to efficiently search, organize and share digital media expeditiously. Bynder’s custom theming also allows Icelandair to communicate their brand guidelines to everyone, ensuring the company identity stays always 100% on-brand.
Learn more: https://www.bynder.com
Book a demo: https://bynd.ie/bynder_youtube