10 Surprising Truths about Writing Sales Copy
If you’re a business owner or entrepreneur who does business online, the hard truth is that at some point, you’re going to have to write your own copy. But it doesn’t have to actually BE that hard! Check out this video for 10 awesome tips that will make writing copy easier - even if you’re not a copywriter.
00:00 Introduction
00:23 You're overthinking it
01:17 You tell yourself you're not a good writer
02:09 Understanding your audience is priority #1
03:05 You don't have to follow the rules of academic writing
03:31 Write the way your customer speaks
04:47 Use formulas and templates to speed things up
05:34 To be a better writer, you just have to write.
06:45 Hire a copywriter :D
08:18 Write how you speak
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About Me:
I'm Lynley Hipps - a copywriter and digital marketer intent on helping entrepreneurs and small businesses reach their ideal customers, nurture relationships, and change the world through digital courses and information products. As an email marketer, I help my clients grow their relationships with their email audience by sharing valuable, fun, actionable content each week.
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