Analyzing Keywords
👀 Here is an over-the-shoulder view of how I analyze my keywords in real time. Sometimes there are obvious keywords to re-optimize for, sometimes not so much. But using a tool like Keysearch, SEMrush or ahrefs is important to get accurate data so you can make the best decision.
Be careful of user intent so you do not target the wrong keywords. And always check your Google Analytics before making any final decisions!
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