DesignOps 2.0 – Scaling Design | Design Value Conference 2022
Erica Rider at Design Value Conference 2022.
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Erica Rider, Sr Manager UX at PayPal, tells a story of how she and her team redefined design operations at PayPal to support thousands of developers with just a few designers. See how they scaled and improved user experience.
Timestamps:
00:00 Introduction
01:58 Challenge of consistency and scale
05:48 DesignOps' mission at PayPal
06:41 Traditional model vs. DesignOps 2.0
14:19 Evolution of teams' responsibilities
18:43 What Erica found out about UX
21:36 DesignOps 2.0 tools
26:09 Getting to DesignOps 2.0
31:41 Chat questions
Speaker's bio:
Erica leads the UX team for PayPal’s internal developer tools in an effort to transform the organization from a development-driven to a customer-first and design-driven org. The team is pioneering the next generation of DesignOps called DesignOps2.0. DesignOps2.0 enables product teams to successfully build useful and useable products by integrating user research and design directly into the product development lifecycle.
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