Thinking Beyond Just the Logo is a unique approach to branding which doesn't only consider the logo as the central part of a brand's identity but as an element that works together with other moving parts of a brand to create a holistic identity.
In this video Daniel Ampofo, a Creative Director and Lead Designer of Ninety3 Studio in Ghana walks us through why it's important for designers to always think holistically when designing the visuals of a brand.
Daniel's Youtube Channel
/ @danielampofo2621
Daniel's Creative Agency
www.ninety3studios.co
Daniel's Behance
https://www.behance.net/ninety3studios