Unlocking Sales Growth: Reverse Engineer Your Small Business Strategy [FILIPINO]
How to Boost Your Brick-and-Mortar Store's Online Sales Through Reverse Engineering
In this episode, Chicoi Gonzlaes, founder of Kuku Express, shares a comprehensive strategy for increasing online sales by reverse engineering. He discusses setting clear sales targets, understanding average purchase prices, and calculating necessary transactions. Gonzales also emphasizes the importance of customer retention, frequency of purchases, and effective marketing techniques. Learn how to build sustainable business habits, improve customer lifetime value, and integrate both digital and offline marketing efforts to achieve your sales goals. This video is a must-watch for small business owners looking to grow their online presence.
00:00 Introduction to Boosting Online Sales
00:06 Reverse Engineering Your Sales Goals
01:09 Understanding Customer Purchase Behavior
02:23 Calculating Required Transactions
03:38 Engaging and Retaining Customers
06:46 The Importance of Lifetime Value
10:09 Marketing Strategies and Awareness
17:40 Final Thoughts and Encouragement
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