Liquid Leadership Essentials: Staying Relevant in The 21st Century
How did brands like Polaroid, Spiegel Catalog and The Sharper Image, brands that Baby Boomers grew up with, fall to the wayside? They forgot to stay relevant. The Information Age brought us a brand new arena for commerce to our everyday world...The Internet. And many brands forgot to reinvent themselves for a new generation.
Take a tip from entertainers like Betty White, Tony Bennett and Christopher Walken...and stay relevant.