innocent Big Knit – an interview with Steve the Bear
http://www.thebigknit.co.uk/meet-the-...
Steve the Bear explains how he came to be on an innocent smoothie bottle in a supermarket fridge.
For the last eleven years we’ve asked people to knit us little woolly hats to go on our smoothie bottles. For every smoothie we sell wearing a hand-knitted hat, we donate 25p to Age UK to help look after older people in the Winter.
As many as 24,000 people die needlessly because of the cold every winter. Many others spend the time lonely and isolated, unable to heat their homes and struggling to get out and about. So far the people of the UK have knitted an astonishing 4 million hats. Together we’ve raised over £1.5m, and raised awareness of the great work done by charities like Age UK. The money goes towards the cost of things like blankets, hot water bottles, hot meals and social gatherings. Many older people also knit hats themselves, and Age UK organises knitting groups, which can be a real lifeline for some. All of our hats are knitted by real people, just like you. We literally couldn’t do it without the folks who give up their time (and wool) to help, and we’re enormously grateful. You can meet some of our knitters here http://www.thebigknit.co.uk/meet-the-...