EMINENT CYCLES | DRIVE eMTB Official Launch Video
Blake catches up with the homies for some post-training ride party laps on the new Eminent Drive E-Bike.
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DRIVE – YOU CAN TAKE IT IN MANY DIFFERENT CONTEXTS, BUT TO US IT IS THE DESIRE TO RIDE BEYOND NORMAL PRESCRIBED LIMITATIONS. TO PUSH BOUNDARIES OF YOUR RIDE, WHETHER IT’S POST WORK HOT LAPS OR A WEEKEND EPIC. THE DRIVE EXISTS TO TAKE YOU FURTHER, AND DELIVER A BROADER TRAIL EXPERIENCE.
THE SAME ETHOS APPLIES TO EMINENT BIKE DESIGN. “TECHNOLOGICALLY DRIVEN, PERFORMANCE OBSESSED, AESTHETICALLY PEERLESS”. THAT’S HOW WE DO IT. IT WAS NEVER A QUESTION OF MAKING A BATTERY AND MOTOR FIT INTO OUR CURRENT DESIGN, BECAUSE THIS ISN’T JUST AN E-BIKE. THIS IS THE NEXT CHAPTER FOR EMINENT AND AFS. TO GET HERE WE TURNED OVER EVERY STONE, ONCE AGAIN LOOKING BEYOND CONVENTIONAL DESIGN AT WHERE AND HOW GAINS COULD BE ACHIEVED, ALWAYS IN THE MOST EFFICIENT MANNER POSSIBLE. WHILE ITS SILHOUETTE CONFIRMS IT’S VERY MUCH AN EMINENT IT DOESN’T TAKE AN ENGINEERING DEGREE TO REALIZE THIS BIKE HAS A DEEP BAG OF NEW TRICKS. ONE RIDE AND YOU WILL UNDERSTAND THE ROLL OVER ADVANTAGES OF HIGH PIVOT AND THE PREDICTABILITY OF A TUNED LINEAR PROGRESSIVE REAR END. THIS BIKE BEGS FOR MORE AND THANKS TO THE SHIMANO EP8 MOTOR YOU TOO WILL HAVE DEEPER BAG OF TRICKS TO FEED IT. SIMPLY PUT... THIS BIKE DRIVES HARD.
Rider: Blake Motley
Shot and Edited by: Jake VanHeel
To learn more about this bike & others in our line-up, visit our website at: https://eminentcycles.com/pages/ebikes
To learn about our patented AFS suspension visit us at: https://eminentcycles.com/pages/afs
To learn more about this bike & others in our line-up, visit our website at: https://eminentcycles.com/pages/ebikes
To learn about our patented AFS suspension visit us at: https://eminentcycles.com/pages/afs