Amazon Echo: the 200 million unit "failure"
Amazon released the Amazon echo nine years ago, and has sold more than 200 million units worldwide. It's a great series of devices with a lot of amazing functionality. And yet, it's a commercial failure in terms of profit.
How did this happen? What can we product developers learn from it?
TABLE OF CONTENTS
00:00 Introduction
00:29 Why a failure?
01:38 Ongoing costs
02:22 No ongoing revenue
03:16 How to avoid this kind of failure
05:02 Once you've shipped its too late
06:01 Outro