Relationship First Approach (to Getting Web Design Clients) with Jake Hundley
Ep. 327 - Web designers love selling, cold pitching and hustle-style marketing, right?
NO!!!
As web designers, most of us want a small group of trusted, good clients who they can build a successful online presence for and to keep serving them over and over again so we don’t need to keep “selling” and landing new clients.
And if you want to make more but sell less, there’s one great way to go about it. The “relationship first” approach.
To dive into how to practically do this for your business, I’m pumped to bring on CEO of EverGrowMarketing.com, Jake Hundley who really is an expert in this approach.
In this podcast, Jake expands on how a few key relationships (with no hard selling or cold pitching) has led to the growth of his 6-figure web agency which exclusively serves landscaping companies.
You’ll learn:
How one key relationship led to the majority of their leads
The benefit of going niche when it comes to easy referrals
The hidden goldmine of being the web designer at an industry conference
How to get clients on Facebook groups and social media (without pitching or being annoying)
And more
If you’re like me and don’t like selling or trying to persuade people to buy your thing, this convo is a masterclass on how to grow your business in a chill, relationship driven way.
In This Episode
00:00 - Relationship-First Approach to Web Design Clients
07:02 - Success Strategies for Small Agencies
11:35 - Labor Allocation and Marketing Strategy
17:03 - Client Acquisition Through Authenticity and SEO
31:35 - Building Trust and Fostering Relationships
43:04 - Template Emails and Agency Growth
47:07 - Coopetition and Referral Partnerships in Business
56:02 - Client Retention and Communication Strategies
1:02:35 - Building Relationships for Business Success
Connect with Jake and get all the links and resources mentioned in the episode at:
https://joshhall.co/327
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The Web Design Business Podcast is available on:
Apple - https://apple.co/36wnnc3
Spotify - https://spoti.fi/36ttME
or wherever you get your podcasts
Get all my podcasts with show notes and transcriptions at:
https://joshhall.co/podcast